BEHAVIORAL INTELLIGENCE DELIVERED INSTANTLY
Are you ready for the moments that matter?
Obi is an AI that helps you get hiring, feedback, and team moments right, built on 70 years of people science and your org’s actual data, not generic advice.
HOW IT WORKS
Behavioral intelligence for the conversations that need to go right
Plain language in. Personalized guidance out. No special syntax, no separate workflow.
You describe the moment
Type a prompt about a person or situation, usually to prep a manager for a conversation that counts.
Obi draws on your org data
Obi is a private AI product that knows your people’s behavioral data, understands your org context, and respects every PI permission. It doesn’t guess — it knows.
Get a playbook in seconds
You get a behavioral playbook to hand off with confidence, grounded in how that person actually thinks and works.
Your manager has the right words
Managers walk in equipped for the moment. Conversations move people forward, instead of keeping them stuck.
Generic AI vs. Obi
The difference isn’t the AI. It’s what it knows.
Same prompt, three different people. Pick a teammate and see how each AI responds.
I need to deliver tough feedback to @Jordan@Sam@Priya. How should I approach the conversation?
Answers most emails in one word. Usually “Yes.”
- Decisive
- Talks it out
- Moves fast
Has a color-coded spreadsheet for their houseplants.
- Easygoing
- Reserved
- Detail-minded
Has never met a group chat she couldn’t liven up.
- Easygoing
- Loves people
- Steady
Generic AI
Same answer for everyoneChoose a private setting and be clear about your intent.
Describe the specific behavior and its impact, using concrete examples.
Stay calm, invite their perspective, and agree on next steps together.
Follow up afterward to show your support.
Obi
Built for JordanJordan wants the bottom line, so lead with it.
- OpenSkip the warm-up. State the issue in one sentence.
- DeliverShare the impact, then ask what she would change. She wants to own the fix.
- CloseAgree on one action and a date. Skip the long follow-up.
Jordan, the client updates have gone out late three times, and clients are noticing. What’s your fix?
Obi
Built for SamSam needs time to prepare and specifics to work with.
- OpenGive a heads-up so there are no surprises, then talk privately.
- DeliverWalk through specific examples and the standard. Precision reads as respect.
- CloseSend a short written recap so Sam knows exactly what happens next.
Sam, I’d like to talk through the last two reports. Can we find 20 minutes tomorrow? I’ll bring the examples.
Obi
Built for PriyaPriya works best in a warm, two-way conversation.
- OpenStart with what’s working, then name the issue calmly and in person.
- DeliverAsk what’s getting in the way before offering fixes. She will often name it herself.
- CloseEnd warm, confirm you’re on her side, and check in again within the week.
Priya, I want to talk about the late client updates. I know how much you care about these clients. What’s been getting in the way?
Obi uses each person’s behavioral profile to shape the advice. Explore the prompt library →
From our users
What early adopters are saying
I feel like this AI assistant knows me better than I know myself.
Anna Tucci
Talent Acquisition Leader
Obi has been a game changer. … It makes PI a tool that’s finally easy to use.
Alex Wisniewski
Director of Training & Development
Obi essentially did a role play with one of our managers about having a tough feedback conversation that I think was mind-blowing.
Taylor Pons
Director, Culture, Engagement and Talent Development
I’ve seen PI evolve over the years, and I’m genuinely obsessed with Obi.
Ashley Parker
Director, Project Strategy
PROMPT LIBRARY
Built for the moments that cost the most to get wrong
Pick a moment to jump straight to prompts built from real early adopter usage.
Privacy & security
HR can’t rely on AI that doesn’t understand their people.
Obi isn’t built on a public model or trained on the open internet. It’s grounded in your PI data, your org context, and 70 years of behavioral science.
Nothing you ask Obi is visible to your manager, colleagues, or anyone else in your org, so you can work through the sensitive stuff without hesitation.
Obi’s guidance is built around the real behavioral data of your specific employees and the org context you provide; not generic advice that could apply to anyone, anywhere.
Conversations stay inside your PI tenant and never train outside AI models. What you share with Obi stays with Obi.
Every response is a starting point for your judgment. There’s no AI making people decisions here, just better-equipped humans doing it.
Events & recordings
Learn live with the Obi team
Upcoming
Obi: Coaching the Manager Who Thinks They’re Doing Great
Join us live on November 12 to learn how to use Obi to help your managers prepare for the hard feedback conversations that come with year-end reviews.
Past events
Obi Spotlight
How to use Obi to prep for real workplace convos, with Q&A.
Obi Lunch & Learn
A hands-on session for getting the most out of Obi every day.
Show 2 earlier eventsShow fewer
First Look
A guided introduction to Obi, what it does and how to get started.
Ask Us Anything: Obi
An open Q&A about Obi with our Product and CS teams.
Conversations that count, happening every day.
Be prepared for the moment. To get started, just ask Obi.